Hoofstep was founded in Helsingborg, Sweden in 2016 when a small team of horse enthusiasts, AI scientists and technologists came together to ​​create a new way for horses to be tracked and monitored around the clock – something missing in the equine world. So we built a highly precise tracking device full of data integrity. Since our inception, we have honed our technology and data, and now it provides invaluable real-time information to horse owners, trainers, and veterinarians.

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Over the years, we have collected over 1M+ hours of equine data – the largest data set of horse behaviors in the world.  These insights have advanced our artificial intelligence capability for the benefit of horses' well-being and performance.  

 

Today, we are continually conducting various studies and pilots with industry partners in the EU and United States. These partners include scientists, AI technologists, trainers, renowned universities, and veterinarians. It's been very exciting to observe all the new discoveries we have learned about horse movements and conditions that has not been available before now.

Today, Hoofstep is headquartered in San Diego with EU operations in Sweden.

Our primary mission is to keep horses healthy and performing at their best, including shortening the recovery time from injury, illness, or stress.

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