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 We Produce HOOFSTEP for horse monitoring, providing real-time data and insights for optimal equine care.


HoofStep®️ is a company with excellence in horse behaviour, big data, electronics, and AI. The company was founded in Helsingborg in 2016 with the idea of ​​developing and making available the latest technology for monitoring the well-being of horses without the expense of integrity.

The first set of horse behaviour data was collected in early 2016 and the evidence for a working AI model was dated June 2016. Since then, the database has grown into the largest set of horse behaviours available today. HoofStep is being used in research projects and studies. We are an ever-growing company that offers a unique solution in the field of horse monitoring and well-being.

Our mission is to improve the health and well-being of horses by analyzing objective behavioural data in combination with advanced technology. We immediately identify any deviations that may affect the well-being of the horses. This shortens the time from injury, illness, or stress to action.

HoofStep® has been and is continuously developed together with customers, horse behaviour scientists, and veterinarians.


This is the solution we have been missing. Now horse owners can rest assured that the horses are doing well even if no one is at home or on site.

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